William Hill Betting Review
William Hill Sportsbook Review. Otherwise known as the ‘Home of Betting’, William Hill is one of the oldest brands in the gambling industry. It offers many betting features, thousands of live events every month, and an extensive variety of horse racing and snooker betting options every day. It is clear from our review that William Hill is one of most effective betting platforms for punters in India, with their selection of functions and markets catering to the needs of every person. There are very few unfavorable elements to mention concerning their operations. Visit William Hill. In terms of the esports selection, William Hill offers a good betting platform, with markets for all major games including Counter Strike: GO, LoL, Dota 2, Hearthstone and Heroes of the Storm, but the betting options are very straightforward, with Match and Futures bets on winners only.
William Hill Sportsbook is one of the most famous and reputable sports betting operators on the planet. They first launched William Hill at Monmouth Park, NJ as the first retail bookmaker to accept sports bets in New Jersey. Their latest entry is William Hill Virginia, bringing a total of seven states with William Hill online sports betting.
For more information on bonuses, get our William Hill promo code.
VegasInsider William Hill Sportsbook Rating
| Overall William Hill Rating |
| William Hill Welcome Offer |
| William Hill Licensing / Safety |
| William Hill App |
| William Hill Customer Service |
| William Hill Cashout Time |
Contents
How To Sign Up At William Hill
New users may sign up for a betting account by visiting the William Hill US website or downloading the mobile app. Use the following step-by-step guide to ensure you don’t run into any issues registering:
- Visit the William Hill US website and click on the ‘Register’ button found at the top of the homepage.
- A registration form will pop-up in your browser. Fill in the first section of the form with your Full Name, Date of Birth, Email and Mobile Number. Click the ‘NEXT’ button when complete.
- The second part of the form will require you to create a password and security questions for your account. Your mailing address and SSN number must also be entered to verify your identity.
- Type in any William Hill promo code such as VIMAXSPORTRF or VIMAXSPORT300 in Illinois into the ‘PROMO CODE’ field if required to activate the Welcome Bonus.
- Tick the terms and conditions box and click on the ‘SUBMIT’ button to complete your registration.
- Once you SSN number is verified, you will be able to login to your William Hill account.
If you run into any problems registering at William Hill, you may contact customer support via live chat, email or telephone.
How To Bet With William Hill
Placing wagers at William Hill is a simple process that can be completed within a few seconds. To create a new bet you must first login to your betting account. Once logged in, you may click on the odds of any sporting event and the wager will pop-up on your betting slip. You may then enter the amount you would like to bet into the stake field. Your potential payout will be calculated and displayed below your stake. You may place the bet by clicking on the ‘PLACE BET’ button below the slip and confirming the bet.
In the case of accumulator bets, you must select all the bets you would like to parlay onto the same betting slip. At the end of the slip you will find a ‘Parlay’ field. Enter your wager amount into this field to create an accumulator bet.
Live in-play wagers can be made by visiting the ‘LIVE’ section of the platform and following the same steps mentioned above. Live betting odds may change during your betting period.
William Hill Sportsbook Promotions
A number of promotional offers are available at William Hill US other than the Welcome Bonus. Promos can be either long-term or seasonal and are generally offered as insurances, deposit bonuses or cashback. The NFL season, in particular, is very popular for promotional incentives. For a full list of promotions available at any time, visit the ‘Promotions’ section of the website.
Some of the most popular sportsbook offers currently available at William Hill include:
Gridiron Live
When you place live in-play wagers on football games you stand to receive a weekly bonus. Get $10 when you bet $200+ on In-Play football bets and get $100 in bonus cash if you bet $2,500+. Terms and conditions may apply.
Hail Mary Parlays
For the Hail Mary Parlays promotion, bettors get 15% cashback on all losing parlays bets on Saturday College Football Games with 4+ legs. A minimum wager of $10 is required to qualify for this promo, along with +100 minimum odds on the parlay bet. A maximum of $50 can be earned in cashback. Terms and conditions may apply.
Saturday Upset Special
Place a money line wager on an underdog of +300 or greater and earn 100% cashback if your team loses by 6 points or less. The minimum bet to activate this promotion is $10. Terms and conditions may apply.
William Hill Betting Markets & Available Sports
William Hill’s international operations are well known for offering a massive selection of betting markets. However, New Jersey sports bettors don’t have access to all of them. Still, the site has plenty of sports and events open for betting. Garden State sports bettors can wager on:
William Hill Betting Site
- Australian Rules Football
- Auto Racing
- Baseball
- Basketball
- Boxing
- Football
- Golf
- Hockey
- Socer
- Tennis
- UFC/MMA
Several different sports leagues exist within every market offered for wagering. Additionally, sports bettors can wager on futures, upcoming games, and while play is in progress. Most individual matches present bettors with numerous wagering options. You can place single bets, multi-legged parlays, and combination bets. When you make a selection, it is automatically added to your bet slip where you can choose the bet type and amount.
While the number of betting markets is relatively small, it is on par with most competitors. The 3/5 rating is more than fair.
William Hill Sportsbook Odds
William Hill has always provided players with the sharpest odds. Of course, because odds are volatile, you might not always get the absolute best odds. But they will be competitive at worst. One way to determine how good odds are is to calculate the betting margin. For instance, an upcoming MLB game has the following odds:
St. Louis Cardinals -160
Cincinnati Reds +150
By calculating the odds, the betting margin equals 1.54%. The lower the percentage, the better value the bettor gets. Now, let’s take a close look at that same game at a competing sportsbook in New Jersey which has:
St. Louis Cardinals -159
Cincinnati Reds +140
By calculating the competitor’s odds, we find a betting margin of 3.05% which is significantly higher than that found at William Hill. So, how does that translate? Well, If you bet $100 on St. Louis at -160 at William Hill, you stand to win $62.50 in profit. Betting the same amount on Cincinnati would potentially yield a $150 profit.
If you place $100 on the Cardinals at the competition at -159, you’d stand to earn $62.90. Betting the underdog could earn $140 in profit. While the competitor pays out $0.40 more on a winning Cardinals bet, they pay out a full $10 less on the underdog. The difference in betting the favorite is negligible, but there is quite a big difference in the value of betting the dog. This scenario is typical across most betting markets which is why William Hill earns a 4/5 rating.
William Hill Live Betting & Live Streaming
William Hill offers live streaming on a limited number of events. This is an especially helpful feature for sports bettors who enjoy placing live wagers. Speaking of live betting, this is an area in which this site excels. Almost every event offered here will have an extensive live betting menu available throughout the duration of the match.
The first thing you need to stream events on your desktop or mobile device is a reliable high-speed connection. Secondly, you need to have action riding on the specified event. This can either be a pre-match wager or a live bet.
The streaming quality is superb but, like most other streaming services, there is a slight delay. You won’t find this feature at most other online bookmakers in New Jersey. Because this site only offers limited events for streaming, they get a rating of 3/5.
William Hill App & Mobile Experience
William Hill went mobile many years ago and they have consistently offered a top-rated mobile app. The William Hill app is a pleasure to use. The interface is pleasing to the eye, easy to navigate, and highly responsive. You can download the William Hill app for your iOS or Android device on the site. Alternatively, you can simply access the site in your mobile device’s browser. Either way, you can do anything desktop users can.
As far as the William Hill NJ sports betting market goes, the William Hill app is definitely among the very best. It is fully deserving of a 4.5/5 rating.
William Hill Payment Methods
William Hill’s payment options are on par with competitors within the state. You can make a minimum deposit of $20 using the following methods:
- Visa credit/Debit
- Mastercard credit/debit
- ACH eCheck
- Prepaid Card
- Cash at Casino Cage
This site does not charge a fee for making deposits. However, you should check with your preferred payment processor to see if any fees apply. In particular, credit card deposits are usually considered cash advances which are subject to fees. We rate their payment options at 3/5.
William Hill Customer Support
By using our own experience and researching what other customers have to say, William Hill’s customer service is very good. You can contact a polite and professional customer service agent by using the live chat function. They also offer convenient telephone support by calling 1-(855) 754-1200.
Those who have less-pressing issues can send a detailed email to support@nj.williamhill.us. They can also click on the “Contact Us” link to fill out a support request. The support team will reply promptly, but the exact amount of time depends on the complexity of the issue.
William Hill Sportsbook Bonus Code
Get a $2021 Risk-Free Bet!
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Top Takeaways for 2021
After testing 20 online sportsbooks for our 2021 review, here are our top findings on William Hill:
- William Hill offers a mostly standard selection of sports and bets, live betting, and mobile betting. While most bettors will be satisfied with William Hill, I would love to see them become more of an innovator given the brand’s deep, respected history in Europe.
- William Hill’s education section is lackluster and needs to be improved in both quantity and quality.
- William Hill offers excellent odds for NHL spread bets, MLB spread bets, and NBA moneyline bets, placing #1 in our 2020 odds rankings.
Supported states: Colorado, Iowa, Indiana, Illinois, Michigan, New Jersey, Nevada, and West Virginia.
Casino: Online casino is offered only in Michigan, New Jersey and West Virginia. William Hill offers over 20 slot games, roulette, blackjack, and virtual poker games; however, online poker is not available. Note: This review focuses on sports betting and not casino.
Overall Summary
| Feature | William Hill |
|---|---|
| Overall | 4 Stars |
| Sports & Bets Offered | 4 Stars |
| Odds | 5 Stars |
| Live Betting | 3.5 Stars |
| Mobile Betting | 4 Stars |
| Bonuses & Promotions | 4 Stars |
| Education | 3.5 Stars |
Sports and Bets Offered
William Hill offers a wide enough variety of sports and bets to satisfy most bettors. Domestic and international sports leagues are available for all major sports. Common bet types include moneyline, spread, total, future, parlay, team and player props, and teasers.
While William Hill offers all of the basics, it doesn’t provide any unique contests or bet types that put it in the same elite class as DraftKings, PointsBet, or FanDuel.
Prop Bets: William Hill offers an average variety of prop bets. An example of a prop bet is “Will Tom Brady throw over/under 2.5 touchdowns” or “What team will score first between the Green Bay Packers and Minnesota Vikings?”
Cash-Out Feature: Like most sportsbooks, William Hill offers a cash-out feature, which allows you to amend your original bet and lock in a profit or a loss by settling your bet (or a portion of your bet) early, without having to wait for the event to finish. Knowing you can cash a bet out early incentivizes you to watch every game you bet on, or at least get scoring updates.
Daily Odds Boosts: Like most sportsbooks, William Hill offers users daily odds boosts. Odds boosts act like a sale at a retail store, offering more incentive to make each bet. An example of an odds boost would be discounting the odds of Michael Thomas scoring a touchdown in week 11 from -180 to -120. Unlike most sportsbooks, William Hill doesn't show you the original odds of the odds boost. Bottom line, you don't know what kind of a deal you're getting.
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Odds
As shown in the table below, William Hill offers excellent odds for NHL spread bets, MLB spread bets, and NBA moneyline bets.
| Feature | William Hill |
|---|---|
| NFL Moneyline | Above Average |
| NBA Moneyline | Best |
| NCAAF Moneyline | Below Average |
| Soccer Moneyline | Above Average |
| MLB Moneyline | Average |
| NHL Moneyline | Above Average |
| NHL Spread | Best |
| MLB Spread | Best |
| NBA Spread | Average |
| NCAAF Spread | Average |
| NFL Spread | Average |
| Odds | 5 Stars |
Methodology: To score Odds, Moneyline.com gathers data from 21 sportsbooks over several months. For our 2020 Sportsbook Review, over 10,000 data points were collected for spread, moneyline, and over/under (bets).
I collected odds for spread, moneyline, and total bets for over 75 NFL games, 75 MLB games, 75 NBA games, 75 NHL games, 75 Soccer games (various leagues), and 75 NCAA Football and 75 NCAA Basketball games. When collecting odds, I collected the same games simultaneously for each sportsbook, ensuring data accuracy.
Live Betting
William Hill’s live betting menu is suitable for placing straight bets and checking live stats but lags industry leaders in other areas. Ultimately, I found the live betting experience to be good, but not great.
Instant Bets: William Hill does not offer instant bets such as drive-by-drive betting on NFL games and pitch-by-pitch betting on MLB games.
Live Match Tracker overview: William Hill offers an industry-standard match tracker for live betting sports such as football, basketball, hockey, and soccer. The match tracker has a live clock, displays the score by quarter, and even shows which team is attacking in real-time.
Live Match Tracker pros: Unlike most sportsbooks, William Hill offers some live stats for each game. For example, for NFL games, William Hill lists touchdowns, total yards, passing yards, rushing yards, sacks, and penalties for each team. As a fan, I enjoy seeing this information while live betting.
Live Match Tracker cons: William Hill does not list game clocks on the live betting menu until you click on an individual game. While this isn’t a dealbreaker, it is a noticeable nuisance compared to other sportsbooks.
Live Streaming: This feature allows users to stream games live from their phones. Unlike FanDuel and BetRivers, William Hill does not offer live streaming.
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William Hill App
While not quite as easy to use as some competitors, the William Hill mobile app will satisfy most bettors.
Likes: William Hill makes it easy to check open bets, navigate to different games and sports, and switch back and forth between the sportsbook and casino games.
Dislikes: Using live chat customer support takes you out of the app and into the William Hill website in your web browser. Also, navigating to educational pages is a chore and needs improvement. Finally, because William Hill places all leagues under broader sports categories instead of sorting by leagues, it’s more time-consuming to navigate to specific leagues and bet types.
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Education
William Hill’s education is limited to a sub-par guide that defines popular bet types and betting terms. William Hill does not use images or examples to explain these bet types and only defines them. Simply put, I expect more from a global brand with a longstanding history.
For better education, see our guides on how to read odds, different bet types, and bonus rollovers, or check out industry leaders such as DraftKings and 888sport.
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Bonuses & Promotions
William Hill offers excellent bonuses for new customers, competing with the best bonuses in the industry. For existing customers, William Hill does not provide nearly as many ongoing seasonal promotions.
New customers: For first-time customers, William Hill offers a free bet up to $500, as well as $50 risk-free for casino bets. The free bet up to $500 is an exceptional bonus. To get the maximum of $500, you only have to deposit $250 or more. While the free bet expires in seven days, there are limited rollover requirements, which is a rare find in the industry.
Existing customes: Ongoing promotions for existing customers is where William Hill lags top competitors such as DraftKings, BetRivers, and FanDuel. The other sports betting apps mentioned offer five to ten ongoing promotions year-round; William Hill typically only offers one to three.
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Final Thoughts
William Hill is an above-average sportsbook available to residents of Iowa, Indiana, Illinois, New Jersey, Nevada, and West Virginia. While I could see myself opening an account at William Hill for its competitive odds, I could not see myself using William Hill as my primary sports betting app.
Bettors seeking good odds, a good first-time deposit bonus, and a standard slate of sports and bets will appreciate what William Hill has to offer. Meanwhile, bettors seeking a lot of educational content, unique bet types, and ongoing promotions will want to look elsewhere.
About William Hill
William Hill was founded back in 1934 when gambling was illegal in Britain. Today William Hill is a publicly-traded company (OTCMKTS: WIMHY) with over £1.7 billion in revenue (2017). While William Hill is based in London, England, the sportsbook is focusing on expanding in the US markets. Read more on Wikipedia.
What states is William Hill sportsbook legal in?
William Hill Betting Odds
William Hill is legal in Colorado, Iowa, Indiana, Illinois, Michigan, New Jersey, Nevada, and West Virginia.
What deposit methods does William Hill offer?
Bettors can currently deposit via credit/debit card, wire transfer, online bank transfer (echeck ACH), PayPal, PayNearMe, and play+ prepaid cards.
| Feature | William Hill |
|---|---|
| Minimum Deposit | $5 |
| Total Deposit Methods | 5 |
| No Debit/Credit Card Deposit Fees | Yes |
| Deposit Min/Max - Debit/Credit Card | $20/$1,000 |
What withdrawal methods does William Hill offer?
William Hill currently processes withdrawals via check, PayPal, play+ prepaid cards, Skrill, VIP Preferred, and cash at certain casinos.
| Feature | William Hill |
|---|---|
| Minimum Withdrawal | $20 |
| Total Withdrawal Methods | 6 |
| Check Payout Speed is < 10 days | No |
| No Withdrawal Fees - Check | Yes |
| Withdrawal Min/Max - Check | -1 |
What is the minimum deposit at William Hill?
The minimum amount required to open an account at William Hill is $5. The minimum withdrawal amount is $20.
What kind of customer support does William Hill offer?
William Hill offers 24/7 live chat, email, and phone support. The support is quick, and I often waited less than thirty seconds before being greeted by an agent. A couple of times, the agent was unsure of the terminology I was using but eventually helped to close out my ticket.
What sports can you bet on at William Hill
William Hill currently offers bettors 13 sports.
| Feature | William Hill |
|---|---|
| Total Sports Offered | 13 |
| Aussie Rules (AFL) | No |
| Baseball (MLB) | Yes |
| Basketball (NBA) | Yes |
| Basketball (NCAA) | Yes |
| Boxing | Yes |
| Cricket | No |
| E-Sports | No |
| Football (NFL) | Yes |
| Football (NCAA) | Yes |
| Golf (PGA) | Yes |
| Hockey (NHL) | Yes |
| Horse Racing | No |
| MMA (UFC) | Yes |
| Rugby (League) | No |
| Rugby (Union) | No |
| Soccer (EPL) | Yes |
| Soccer (MLS) | Yes |
| Tennis | Yes |
| Sports & Bets Offered | 4 Stars |
Methodology
For the BettingBuck.com annual best online sportsbooks review published in 2020, a total of 2,300 data points were collected over six months and used to score sportsbooks. Additionally, odds data was collected for each sportsbook on over 1,400 bets to give each sportsbook a comparative odds ranking.
Sports betting sites were scored across seven core categories to computer an overall rating: total number of sports and bets offered, odds, live betting features, mobile apps, educational resources, ease of use, and current bonuses.
Learn more about how we test.
William Hill Betting
About the author: Joey Shadeck Joey Shadeck is the lead writer for Moneyline.com and content strategist for Michigan-based Reink Media Group. He has closely tracked sports betting in the United States for the last two years, compiling hundreds of data points across dozens of sportsbooks. He has 6 years of online betting experience with hundreds of bets placed during that time.